Today I’m going to teach you a simple business lesson – don’t drive without proper attire.  No, I’m not referring to your clothing; I’m referring to your company’s vehicles. If you have a vehicle on the road every day without graphics you are missing out on a huge opportunity to generate brand awareness and drive new customers to you. Want to find out why fleet vehicle graphics are an effective form of advertising? Check out some of the key reasons listed below.


Visibility, Visibility, Visibility

When it comes to any type of advertising, visibility is key. The Outdoor Advertising Association of America reports that one vehicle wrap can generate between 30,000-70,000 impressions daily. That’s a lot of people seeing your ad! Just think about how many daily impressions your company could be creating each day with custom graphics installed on your fleet of vehicles. The more your audience sees your message the more aware they will become of your brand and the more likely they are to have a positive purchasing behavior towards your brand.


Mobility is a must.

Most traditional forms of advertising are dependent on your audience coming to you, like seeing your billboard, print ad or commercial, whereas with vehicle graphics your ad goes directly to them. Vehicle graphics allows for you to easily and cost-effectively test markets, launch new products, and show up for key events with the turn of a key.


No Cookie-Cutter Template

With vehicle graphics there is no “fit your ad into this standard space” when it comes to your design. Each design is customized for your business’ needs and can include simple lettering and decals to a full wrap. The great thing with vehicle graphics is that designs are customized specifically for your company to help you reach your audience.

Want to find out more on how vehicle graphics can benefit your company?  Contact us today at 989.695.6770 or